January 22, 2022

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Forget Mediocre Fashion

New Floating Diamond Invention Set to Elevate Jewelry Industry

The Floeting® Diamond to Revolutionize Jewelry Aesthetics Eradicates Claws and Clasps

NEW YORK, Dec. 7, 2021 /PRNewswire/ — A diamond that floats cleanly above its placing with no claws, clasps, or enveloping metallic has been discovered by grasp jeweler Ian Douglas. Referred to as ‘The Floeting® Diamond,’ it is heralded as the to start with major innovation in diamond solitaire ring layout given that the six-prong placing was developed in 1886 and which has been the style and design conventional for 135 yrs.

“This was imagined to be an difficult aspiration,” says Ian Douglas, a New Zealander who has been building jewellery for additional than four many years. “Each jeweler in the globe has been questioned by shoppers if it was attainable to have a ring without having the prongs, and until finally now the answer has often been ‘No.'”

For the earlier 10 years Douglas has relentlessly pursued the style and design of a innovative diamond placing method that places absolutely nothing between the diamond and its admirer. The genesis of this new location has concerned establishing the patented diamond design and style with a single of the world’s foremost learn diamond cutters Mike Botha of Canada, and with laser engineers, metallurgists, scientists, tests laboratories, and patent attorneys throughout various nations around the world.

The Floeting® Diamond is held in put by a micro-groove that has been laser-cut all around the underside of the diamond which in no way impedes light return or natural beauty. The American Gem Society Laboratories® slice grade for The Floeting® Diamond assures the most coveted diamond slash grade – the AGS Triple Zero®. A superior tensile titanium alloy collet secures the diamond from its underside, building a location confirmed by impartial screening to be additional than 20% stronger than regular options.

Broad Appeal

The Floeting® setting is paired with platinum and 18k gold and will initially be provided with a solitaire diamond ring, ear studs, and pendant. An inaugural ‘foundation collection’ is out there for invest in on-line by means of VG Jewelers, with prices ranging from $1,600 to $30,000. Bespoke orders are also being invited.

“We approached the style and design job with the intention of obtaining pretty wide industry appeal, though with our patented technique we can accommodate a diamond from .30cts up to 100cts,” suggests Douglas.

The patented Floeting® layout has broader utility throughout other designs such as Oval, Emerald, Pear, Radiant, Marquise, Cushion, and Princess, as perfectly as designs to maintain sapphires and rubies.

With its flexible technologies, Ian Douglas sees that The Floeting® Diamond location can be expanded to 3 stone rings, tennis bracelets, Riviere necklaces, and drop earrings, and incorporated into trend and costume layout, eyewear, and even superior-conclusion cellular phones.

“The purposes and variations are as limitless as they are liberating for designers who have been constrained by what I phone ‘prong paralysis’ for about a century,” claims Douglas.

Physics of the Diamond

The most hard problem in making the environment was the physics of the diamond itself. “The objective is often to increase the light return and sparkle, but the geometry of a solitaire diamond is so specific that compromise was typically inevitable anytime just about anything new was tried,” says Douglas. “To avoid compromise, we had to entirely rethink the layout of the location and the lower of the diamond by itself.”

To accomplish the superior precision micro-groove that was demanded, the Floeting® staff used two a long time building an innovative laser precise more than enough to cut a micro-groove in the pavilion of the diamond just underneath the girdle in a way that does not compromise the reflective sparkle and scintillation.

Toughness Testing

Power tests, modelled on the famous Nokia mobile telephone fall take a look at and tailored by a former Formula 1 engineer against typical IEC 60068-2-31:2008, confirmed floor-breaking results. A diamond in a standard six-claw environment came loose soon after 298 drops onto a wooden surface area from just one meter, while The Floeting® Diamond remained safe right after several thousand drops.

“We believe that the Floeting® Diamond will be the strongest and most durable diamond ring location ever designed,” claims Douglas.

Floeting® diamonds are sourced from a Diamantaire who is qualified by the London-based mostly Liable Jewelry Council, the world’s foremost conventional-location group for the jewellery and enjoy industries.

Like Nothing Witnessed Just before

“We have worked with authorities throughout the globe to bring together hundreds of years-previous craftsmanship and ground-breaking new engineering to develop this stylish and deceptively basic setting. Floeting® is the end result of our endeavours to grasp the physics of diamonds and craft the jewellery with micron-stage precision,” states Ian Douglas.

The Floeting® Diamond is “exquisitely evident” when you see it, states Douglas, but the execution is “deeply complex. People have so acknowledged the structure impediment of claws and clasps for many years that no-1 has considered that there may well be a alternative.”

“We imagine we have invented a diamond form and setting like nothing at all the entire world has at any time noticed just before.”

A ten years of invention has led to a pipeline of innovation, and whilst Floeting® pioneers its way into the marketplace, Douglas suggests that the initial selection is just the starting.

To see the Floeting® selection and to discover out far more, stop by Floeting.com

MEDIA Speak to
Reid Whelan
Tel 610 955 9322
[email protected]

COPYRIGHTS

American Gem Society Laboratories® and AGS Triple Zero® are registered trademarks of the American Gem Culture.

Media Launch issued by SweeneyVesty Usa, 79 Madison Avenue, New York, NY 10016

Media Release approved by The Village Goldsmith Ltd, 78 Victoria St, Wellington 6011, Aotearoa New Zealand.

1.4ct Floeting diamond and platinum stud earrings

1.0ct Floeting diamond with classic knife edge platinum band

1.0ct Floeting diamond with vintage knife edge platinum band

The Floeting Diamond Logo

The Floeting Diamond Brand

Cision

Cision

Perspective initial articles to obtain multimedia:https://www.prnewswire.com/news-releases/new-floating-diamond-invention-set-to-elevate-jewelry-sector-301439306.html

Supply The Village Goldsmith