Dress Up clothing store to expand with new brand on Greenville’s Main Street | Greenville Business

GREENVILLE — A new women’s clothes and residence decor store is coming to downtown Greenville this summer season in spot of a previous substantial-close jeweler.

The founders of Costume Up — a Southeast-based clothes retail store identified for new items produced weekly — are the minds powering the recently developed brand and shortly-to-be-released store, Hudson Blake Life style and Property, relocating into 119 N. Primary St.

Llyn Sturdy High-quality Art Jewelry finished its 34-yr run at the very same storefront in 2020 and relocated to a studio and showroom room on East Washington Road.

Dress Up, which has a Greenville Principal Avenue locale close to 1 Town Plaza, was created by Derrick and Danielle Situation in 2009 in Dahlonega, Ga., and has given that expanded to 16 places throughout the Southeast. 

Now, Greenville will be the test town for the sister manufacturer, Hudson Blake.

Derrick Situation explained the upcoming thought as the maturation of the authentic a person. Some of their customers have followed Dress Up for over a decade and so this notion is growing together with them, he claimed.

Hudson Blake will sell selection-oriented and curated garments with prolonged sizes and higher value details from Dress Up that “hectic mothers are searching for but nonetheless want to be stylish,” Danielle Situation mentioned. There will also be some home decor items like candles and tiny household furniture.

The few is obtaining the retail part of the making and options to close on it this month. They also renewed their lease on the Costume Up storefront at 113 N. Primary Street concerning Core Gym and Blaze Pizza.

“Greenville has usually been near and dear to our heart for various good reasons,” Derrick Scenario said. “We like the metropolis. It was our first out-of-point out venture.”

Greenville also has a awesome stability between “loyal locals combined with down-the-street foot visitors,” Situation explained.

“It really is a great spot to test one thing out and see if it can be a fantastic match for a new notion,” he explained

The intention is to open by the stop of July. Foremost up to the opening, the floors will be renovated and the partitions repainted. The pair demands to then utilize for their business license.

The supervisor of Costume Up will also lead Hudson Blake for the time staying. About 10 extra personnel users will be hired. Based on the accomplishment of this location, Hudson Blake has the likely to increase to other destinations in the potential.

Observe Stephanie Mirah on Twitter @stephaniemirah